The Content Marketing Institute (CMI) just announced Transmission, the largest global independent B2B marketing agency, has won a 2022 Content
Marketing Award for Distribution, Best Use of a White Paper (one or a series) for their work with Henkel Adhesive Technologies.
The Content Marketing Awards, owned and presented by CMI, is the largest and longest-running international content marketing awards program in the world for content creation, distribution, and innovation.
The Content Marketing Awards recognize the best content marketing projects, agencies, and
marketers in the industry each year. This year’s panel of all-star judges reviewed nearly 1,000 entries to determine the best of the best in content marketing excellence.
The 80 categories recognize all aspects of content marketing, including the best in strategy,
automation, research, social media, video, editorial, illustration, design, and much more, across many different industries from healthcare to manufacturing, from B2B to B2C.
Ricky Abbott, President, Americas at Transmission says: “We are really happy and genuinely humbled to have won at this year’s Content Marketing Awards. Ultimately content is what customers will engage with, but so many organizations do not spend the time and effort to make true quality content. Henkel has spent the time and effort working with us to create first-class content, and this win is the result of that team effort.”
Ryan Almond, Global Vertical Marketing & ABM Director at Henkel says: “We’re delighted to have received this award as it reflects our commitment to go above and beyond for our customers at every stage of the buying cycle. We believe spending the time to fully understand our customers’ wants and needs results in better content, which in turn results in a greater customer experience. We’d like to thank Transmission for their support and the CMI for their recognition, and we look forward to expanding our efforts and continuing to raise the bar when it comes to customer experience.”
“It’s been a remarkable year for the content marketing industry,” says Stephanie Stahl, General Manager at Content Marketing Institute. “Content marketing is more powerful than ever. We’ve seen brands and content marketers embrace the challenges of the last two years and deliver some truly inspirational, audience-first storytelling that’s driving great business success and brand awareness like never before.”
As the winner of Best Use of a White Paper, Transmission now has the chance to be nominated for one of the top seven Content Marketing Award prizes, including Project of the Year, Agencies of the Year, Content Marketers of the Year, and Branded Content Campaigns of the Year. The finalists for those awards will be revealed on August 10, 2022.
The winners of those top seven awards will be revealed live during a special ceremony on
Wednesday, September 14 at Content Marketing World 2022. Content Marketing World 2022 is September 13–16 in Cleveland, Ohio, and September 21–22 online. Learn more and register here: